Mexico City, May 2026 — Jorge Campos is featured in "Tap In," Visa's new global campaign, where he shares the screen with actor Jason Sudeikis—world-renowned for his portrayal of Ted Lasso—Norwegian striker Erling Haaland, and young Spanish star Lamine Yamal.
As the Official Worldwide Payment Technology Partner of the FIFA World Cup 2026™, Visa presents this production as the centerpiece of its communication strategy for the tournament. The campaign is being broadcast on television, digital platforms, and social media worldwide, as well as on screens across the host stadiums, making it one of the premier advertising showcases of the competition.
The commercial develops the "Tap In" concept, using a "tap-in" goal as a metaphor for the speed and ease of Visa payments. Throughout the story, Jason Sudeikis interacts with various global football figures on a journey through Mexico, the United States, and Canada, where Jorge Campos stars in one of the commercial's most talked-about moments.
In fact, the encounter between Campos and Sudeikis sparked widespread conversation on social media. The combination of the legendary Mexican goalkeeper and the actor who brought Ted Lasso to life was celebrated by football fans and followers of the series alike, becoming one of the most shared moments following the campaign's launch. Sports and entertainment media highlighted this unexpected crossover between two figures who, from different realms, have become icons of football culture.
With this appearance, Jorge Campos once again participates in a campaign of worldwide reach, sharing the screen with some of the most recognized figures in sports and entertainment in a production that reflects the global nature of football and the power of stories that connect with fans across generations.
